Key Takeaways:
- User experience is increasingly important
- Simplicity, speed and security are core elements
- Consumers want more app personalization and autonomy
- New innovations are key for competitive advantage
User Experience Matters: 7 UX Principles for Modern Mobile Banking Apps
User experience has never been more important in mobile banking. Now more than ever, users expect to use applications that are fast, intuitive, and highly capable of dealing with even complex tasks like loan and mortgage applications.
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