Key Takeaways:
- Digital natives demand fast, easy, personalized retail through their smartphones
- Retailers will need to adjust their operations and technology to retain market share
- Personalization, omnichannel buying journeys and social integration are critical
- Innovations like AR, VR and AI can all help retailers connect with younger consumers
The first generation of people that have grown up with the Internet are reaching adulthood – and that means they’ve got money to spend.
Continue reading “What Today’s Digital-Native Shopping Habits Reveal About Tomorrow’s Retail”
